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Romney's Propaganda "Isn't Working"

Mitt Romney just released an anti-union video about "Right to Work" laws. Big surprise, it's full of lies and exaggerations.

But what caught my eye in particular was the final graphic at the end, which is the design for this series of videos, using the slogan "Obama Isn't Working."

Romney Obama Isnt Working

Those familiar with political campaign history, particularly in Great Britain, will find that strikingly familiar:

Romney Obama Labour Isnt Working

Yep. Lock, stock, and barrel, swiped from the 1979 United Kingdom Parliamentary election. Whoever the design firm is should be ashamed of themselves (on top of the shame of working for Romney). The cleverness of the original ad was in the pun on "Labour" -- which naturally is lost when replaced with "Obama."

A bit of Googling shows that Romney's been using the slogan since at least June -- in what campaign staff call a "tribute."

1979 was the historic year that swept Margaret Thatcher into office, and heralded more than a decade of Conservative dominance. I'm sure Romney's hoping for similar fortune, but recycling '70s era marketing materials doesn't seem like the way to do it. (Neither is recycling '80s era political ideas.)